A few weeks ago, I was given the chance to visit UST with my fellow bloggers to meet a few blog readers and at the same time get to enjoy the B’lue event. For those who are not familiar, B’lue is a new refreshing lifestyle drink designed for us. I had so much fun interacting, meeting, talking to readers that I actually forgot to take a lot of photos — oops, my bad! I did get some footages from meeting some readers though, so if you wanna check that out you can view my recent weekly vlog!
The entire event was short, but definitely made us all FULLY ALIVE with the three main booths at the B’lue activation to interact with and try their 3 yummy flavors: Calamansi, Lychee and Orange. The first booth was the B’lue Campus Billboard where students can write random messages for everyone to see and LED wall for a live feed of all those who posted on social media with the hashtag #FullyAliveWithBlue, students could post messages inviting their friends to visit the B’lue booths to get their free bottles of B’lue.
The second activation booth was the B’lue Bench, where a group of 3 people will sit and converse with the booth (yes, it talked and all) or each other. This was one of my favourites because I was actually able to sit with 2 of my readers and talk about college life.
And lastly, the B’lue Vendo, an interactive vendor machine wherein the currency used to get bottles of B’lue were not money but selfies on Twitter and Instagram instead. The B’lue Vendo was the cutest because whoever was controlling the booth knew the bloggers who were there as well and it felt like a nice personal encounter. I’m still wondering who that person was, but I guess it shall remain a mystery.
Screenshot from my blog featuring the B’lue Fully Alive event, you’ll see the booth in action!
With fellow bloggers Vina & Arisse.
Some of the first students I got to meet. So nice and welcoming! <3
Arisse, David, Me, Vina, Angel and Verniece
Meeting My Blog Readers
My favorite thing about this school activation is getting the chance to meet readers and getting to bond with them through the different activities the B’lue booths had to offer. I got to be silly with some readers at the B’lue interactive vending machine, and got to chat with some at the B’lue bench where we each got free bottles of B’lue as well. The event felt very personal, unforced and genuine. I also really liked that we had a pretty much unlimited access to B’lue drinks just by interacting and participating at the different booths. I had tried the orange flavoured B’lue weeks before I even knew about the event and my first try was the orange flavor. I liked it, but at the event itself I was able to try out the other flavors and instantly loved it. My first reaction was, “SOLD. This is definitely my favourite B’lue flavor.” which comes to no surprise because I really like calamansi flavoured drinks!
I held on to bottles of B’lue the entire event. I’m not even joking you. My favourite B’lue flavour would definitely have to be calamansi. I’m a sucker for anything citrus-y!
After the meeting awesome people, we stopped by for some dirty ice cream — a Filipino street food favourite. I don’t think you can call yourself a true Filipino unless you absolutely love dirty ice cream!
Special thanks to B’lue for inviting me to be a part of this event, I’m so glad to have visited UST, met cool people, gotten to know the brand more and got to meet some of the people who keep me going with blogging and inspire me every day.
To check out more photos from the B’lue school activation events, you can visit and like their Facebook page https://www.facebook.com/DrinkBluePH or check the #FullyAliveWithBlue on Facebook and Instagram.
Disclosure: This is a sponsored post for B’lue. As per usual, all thoughts & opinions are my own with no influence from the brand what so ever.