A few weeks ago I attended the Lee Denim Days event at Robinson’s Manila to check out their JADEFUSION Denim collection and to visit their store and even do a bit of denim shopping myself. I’m a huge fan of denim and I believe that denim is a classic piece in every person’s wardrobe (both men and women), and I can never have just one. I need them in the form of pants, shorts, overalls, shirts, dresses – heck, at one point I even had a bustier crop top that was in denim.
At the Lee Denim Days event, where food was served and a DJ played awesome tunes, I was able to grab myself a personalized tote bag made out of upcycled denim material, with a cool patch with my name on it. I really love how a big brand like Lee is getting involved in sustainable fashion and working with creatives to invent products that help refresh urban landscapes that are slowly being devoured by pollution and toxicity. I think it’s so important to remember that we must give back and not just take, and Lee is doing a great job at doing their share.
Remember the Bookniture project in my Lee Refresh The City post? That’s Bookniture above. I was able to snag myself one of these cause I thought they were pretty cool and convenient to have around in the car in case you needed an extra seat when you travel some where.
Customizing my Lee Denim Days tote
A Quick Lee JadeFusion Fashion Show
At the end of the event & after we announced the winners of our Lee Refresh The City Instagram contest, they announced that Lee also made a donation to Segunda Mana, which I thought was quite nice. Like I said, Lee wasn’t just a company for profit, they’re a company with heart too. :-)
If you wish to check out Lee and their current denim collections (I recommend their jeans and overalls/jumpsuits the most!) you can check out the Lee Philippines Facebook page for more information.
Disclaimer: This is a sponsored post. All thoughts and opinions, as usual, are entirely my own.